WWE Hub | Netflix

During my 6-month contract at Netflix, I supported the rollout of the WWE Hub featuring live content. I conducted an elaborate audit of other streaming services' WWE hubs to establish trends across UX/UI that would go on to inform Netflix's approach to creating their own hub for the programming including creative evaluations of design systems and promotional audio/visual. These insights were building blocks for the promotional creative campaign that announced the debut of WWE programming on Netflix.